How Guest Reviews Affect Budget Hotels in Gurgaon?

Before booking budget hotels in Gurgaon, travellers always make sure to research about the hotels on the internet. They check the list of available hotels, go through the amenities and facilities provided by them, check the rates on various websites along with the official website, and make sure to visit the review websites to check the guest reviews.

The majority of travellers select hotel accommodation in Gurgaon based on the reviews posted by other guests. Looking at the impact guest reviews have on the decision-making process of travellers, it won’t be wrong to say that guest reviews can make or break any hotel.

Here is how guest reviews affect budget hotels in Gurgaon:

·         Travellers always trust reviews

Word-out-mouth has always been a preferred method to select anything including hotels. Now, in this digital era, travellers prefer digital word-of-mouth, i.e. online reviews.

There are many online review platforms where travellers post genuine reviews of every kind of hotel accommodation in Gurgaon. They share their good and bad experiences and even photographs of the hotel to help other travellers select a good hotel.

·         Travellers decide their hotel based on the review

It would take you by surprise to know that the majority of travellers don’t even consider booking a hotel that doesn’t have reviews on its official website or other review websites.

Reviews influence travellers at each and every stage of their research and decision-making process. If a hotel has positive reviews, the travellers blindly trust it and book a room in the property. 

·         Travellers often pay more for accommodation with positive reviews

The importance of reviews can be determined by the fact that many travellers willingly pay more for hotels and resorts with good reviews. If the rate of the hotel is high but the reviews are positive, the travellers don’t hesitate in paying more for a better experience.

In cases where two hotels have equal rates, the travellers tend to go with the one that has more positive reviews.

Hotels use reviews too

Reviews don’t just act as a tool for travellers to evaluate the property. The hotels too use these reviews to evaluate themselves and enhance their services. The hotels often go through the reviews to get the feedback. For them, review websites are more like a mirror that shows them their position in the industry.

The hotels go through all the bad reviews and try to fix the problems in their entire system. By keeping themselves updated with reviews, the budget hotels in Gurgaon make sure they stay in the favourite list of the travellers.

With this, we could say that the use of modern technology in the hospitality sector is benefiting both the ends of the spectrum. Reviews are helping, both travellers, as well as hotels, to better the hotel experience.